We receive advertising fees from the brands we review that affect the ranking and scoring of such brands.

How to Choose the Right Dating App for You

Rachel Bennett profile picture
Rachel Bennett

March 2025

How to Choose the Right Dating App for You

1. Understand Your Dating Goals

Define Your Relationship Type

Consider whether you're looking for friendship, romance, or something else entirely. This clarity will guide your app choice.

Statistics show that 30% of American adults have used a dating app, with varying intentions. Understanding your own goals can help you join the right community and increase your chances of success.

Before diving into the world of dating apps, it's crucial to understand what you're looking for.

2. Research App Features and Safety

Check for Safety Certifications

Look for apps that have safety certifications or endorsements from reputable organizations to ensure a secure experience.

According to a Pew Research Center study, 46% of people feel online dating is unsafe. Choosing an app with strong safety features can help mitigate these concerns.

Not all dating apps are created equal, especially when it comes to features and safety.

3. Consider the User Base and Demographics

Explore Niche Dating Apps

If you have specific interests or cultural preferences, consider niche dating apps that cater to those communities.

In 2025, nearly 27 million people in the U.S. used smartphone dating apps. Knowing the demographics of these users can help you choose an app that fits your needs.

The user base of a dating app can significantly impact your experience.

4. Evaluate the Cost and Subscription Options

Utilize Free Trials

Take advantage of free trials to explore premium features without financial commitment. This can help you decide if the app is worth the investment.

On average, premium dating app subscriptions can range from $10 to $25 per month. Consider trying free trials to test the waters before committing financially.

Dating apps come with various pricing models, from free versions to premium subscriptions.